Log lines and Intro for storyboard #ALA102 Legends said that three socks are bringing you: “Style”, “Design” and “Comfiness.” These legends are in an adventure of “Three Musketeers of Odd Pears” to make your feet perfect-fit. Frustrations on finding another pair of the sock which Emma sad. Don’t Worry!! Odd Pears makes three a pairContinue reading “Week-9:Odd Pear”
Author Archives: wysl998
Week 7 Part 2: Piercing Insights workshop for Assessment 3 Client Scenario Response
ODD Pears Odd Pears is an Australian stock maker that sells its products in threes (rather than as a pair). In addition to having the quirky point of difference, the brand helps others by donating a proportion of its profits to not-for-profit partner One Dollar Day. Odd Pears needs to communicate with relevant male andContinue reading “Week 7 Part 2: Piercing Insights workshop for Assessment 3 Client Scenario Response”
Week 6 Workshop Challenge Part 1: 1 idea told in 3 different ways
Week 8 – Class 1 #ALA102DC
FACEBOOK Headline: Fake news is not our friend. Body copy: We’re absolutely committed to helping to reduce the spread of what is commonly described these days as fake news. We’re doing this by employing large numbers of expertly trained fact-checkers right across the world, seeking to improve the cutting-edge technology that identifies fake news, and giving youContinue reading “Week 8 – Class 1 #ALA102DC”
Digital ID: Who am I Online?
Celebrities, company, social media influencers are branding their self-representation in the form of “Online Identity.”In this virtual world where everything is on the Internet, our online identity becomes our persona with our social media platforms.The answering questions of “Who am I?” and “What am I?? is represent by online presentations and brand. “Brand is theContinue reading “Digital ID: Who am I Online?”
Surveillance during COVID-19
True Purpose #ALM102 VIDEO BRIEF My chosen digital media context is surveillance, to be specific “Data Tracking on surveillance”. The goal of the video is how surveillance can benefits human to track and eliminate COVID- 19 through social apps and flatten the curve. The reason why making the video in the first place is IContinue reading “Surveillance during COVID-19”
Creative Brief On “Odd Pears”
Client Scenario Response Draft Creative Brief #ALA102 Odd Pears is an Australian stock maker that sells its products in threes (rather than as a pair). In addition to having the quirky point of difference, the brand helps others by donating a proportion of its profits to not-for-profit partner One Dollar Day. Odd Pears needs toContinue reading “Creative Brief On “Odd Pears””
Piercing Insights for City Hatters
#ALA102DC Creative Brief Background: City Hatters is a Melbourne institution that sells its products to a broad range of customers. They seek to increase sales with younger consumers. Insight: In recent times we have seen a resurgence of ‘city folk’ wearing hats, particularly among younger people. This is becoming part of fashion (again) and notContinue reading “Piercing Insights for City Hatters”
Piercing Insights for City Hatters #ala102
Digital ID: Who am I Online ?
Celebrities, company, social media influencers are branding their self-representation in the form of “Online Identity.”In this virtual world where everything is on the Internet, our online identity becomes our persona with our social media platforms.The answering questions of “Who am I?” and “What am I?? is represent by online presentations and brand. “Brand is theContinue reading “Digital ID: Who am I Online ?”
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