Celebrities, company, social media influencers are branding their self-representation in the form of “Online Identity.”In this virtual world where everything is on the Internet, our online identity becomes our persona with our social media platforms.The answering questions of “Who am I?” and “What am I?? is represent by online presentations and brand. “Brand is theContinue reading “Digital ID: Who am I Online?”
Monthly Archives: April 2020
Surveillance during COVID-19
True Purpose #ALM102 VIDEO BRIEF My chosen digital media context is surveillance, to be specific “Data Tracking on surveillance”. The goal of the video is how surveillance can benefits human to track and eliminate COVID- 19 through social apps and flatten the curve. The reason why making the video in the first place is IContinue reading “Surveillance during COVID-19”
Creative Brief On “Odd Pears”
Client Scenario Response Draft Creative Brief #ALA102 Odd Pears is an Australian stock maker that sells its products in threes (rather than as a pair). In addition to having the quirky point of difference, the brand helps others by donating a proportion of its profits to not-for-profit partner One Dollar Day. Odd Pears needs toContinue reading “Creative Brief On “Odd Pears””
Piercing Insights for City Hatters
#ALA102DC Creative Brief Background: City Hatters is a Melbourne institution that sells its products to a broad range of customers. They seek to increase sales with younger consumers. Insight: In recent times we have seen a resurgence of ‘city folk’ wearing hats, particularly among younger people. This is becoming part of fashion (again) and notContinue reading “Piercing Insights for City Hatters”
Piercing Insights for City Hatters #ala102
Digital ID: Who am I Online ?
Celebrities, company, social media influencers are branding their self-representation in the form of “Online Identity.”In this virtual world where everything is on the Internet, our online identity becomes our persona with our social media platforms.The answering questions of “Who am I?” and “What am I?? is represent by online presentations and brand. “Brand is theContinue reading “Digital ID: Who am I Online ?”
Crazy8s activity to generate 16 different logos for ‘Avozilla’
Creative Brand Communication #ALA102 Logo Ideas for Groves Grown Tropical Fruit Sketches And Final Finished Logos Background The avozilla is new to the fresh good category and, aside from some news coverage, there is very little awareness. The product is in direct competition with regular avocado varieties, which have a lower price point. Potentially theContinue reading “Crazy8s activity to generate 16 different logos for ‘Avozilla’”
Case Study: Chinese Citizen on WeChat #ALM101DC
In what ways have socially and politically marginalized individuals and groups pushed back against systemic power structures to create powerful online identities and communities? Social media in China serve as “a double-edged sword,” which offers the government new communication opportunities with citizens but also allows citizens to access alternative information and connect among themselves inContinue reading “Case Study: Chinese Citizen on WeChat #ALM101DC”
Avozilla
Creative Brief :Visual Creative Stragery #ALA102DC Part This Poster is based on Shan’s Creative Brief. Avozilla